Extreme Reach provides an integrated video platform service enabling advertisers to manage, execute, and track advertising campaigns.

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Extreme Reach Partners with Samba TV

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Extreme Reach’s new Video Asset API allows Samba TV to seamlessly connect ad content with deeper analytics for better TV ad effectiveness.

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Source Creative, an Extreme Reach Company, Acquires Slate

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Video and talent information archival provider, Source Creative, acquires Slate, enabling collaboration and sharing of video reels and assets to the platform.

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Extreme Reach Appoints New Chief Marketing Office

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Melinda McLaughlin has joined the company as Chief Marketing Officer. McLaughlin brings 25+ years of marketing and brand building experience in the TV and video advertising technology industries

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Extreme Reach Introduces “TRUST”

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The Talent and Rights Usage Safety Tracking™ (“TRUST”) Tag automates the verification of compliance with commercial contracts and ensures on-time payment of performers in digital ads.

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Extreme Reach Receives MRC Accreditation for its Video Ad Viewability Services

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The accreditation provides assurance that Extreme Reach meets standards determined by the MRC and IAB for reporting on viewability issues that can occur when running video advertisements online.

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Extreme Reach Acquires Talent Partners

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Extreme Reach, Inc. announced that it has completed the acquisition of Talent Partners from The Carlyle Group (NASDAQ: CG) and other minority shareholders.

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Extreme Reach and Nielsen Join Forces to Advance Total Audience Measurement for Advertisers

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The strategic agreement will enable encoding of all commercials at scale and facilitate TV and digital video campaign measurement.

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Extreme Reach Appoints New CFO

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Michael Greiner joins Extreme Reach as the Chief Financial Officer after serving as Senior Vice President of Corporate Finance and Chief Accounting Officer for Vistaprint N.V. (NASDAQ:VPRT).

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Extreme Reach Release First End-to-End Technology Solution for TV + Digital Video Convergence

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The new release enables advertisers to cut their advertising workflow steps by up to 50 percent and unify the campaign measurement of all video advertising together, including traditional television.

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Extreme Reach Acquires BrandAds

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Extreme Reach expands its digital measurement capabilities to provide actionable, real-time campaign insights with the acquisition of BrandAds.

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Extreme Reach Completes Acquisition of DGIT's TV Advertising Business for $485 Million

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Extreme Reach, Inc., acquired the TV business of Digital Generation, Inc. (DG, NASDAQ: DGIT) for $485 million in cash. The combined company has revenues of $270 million and over 750 employees.

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Extreme Reach Honored in Inc. Magazine’s Annual List of America’s Fastest-Growing Private Companies – the Inc. 500

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Extreme Reach Ranks No. 171 on the 2013 Inc. 500 With Three-Year Sales Growth of 2,349%.

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Extreme Reach Receives Investment from Spectrum Equity

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Leader in cross-media video advertising , Extreme Reach earmarks $50 million investment to support rapid growth and strategic expansion.

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